Paid Media

Advertising Investment

We do it all from Search, Shopping, Display, Remarketing to Social Media, YouTube, Native Ads, Amazon…even TikTok now!

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A paid media agency with a digitally-focused marketing team is essential in today's ever-evolving environment. Being able to adjust to the search engine algorithms and trends as they arise, as well as the platforms and strategies of paid media, is crucial in order to stay ahead of the competition.

We offer comprehensive Google Ads services, including keyword research and selection, ad copywriting, ad tracking, bid optimization, and campaign management. Our team of Paid Media Specialists develops and deploys successful campaigns to drive targeted website traffic and leads, so you can increase your brand recognition, revenues, and customer base. By leveraging our vast knowledge of Google Ads and other digital marketing strategies, we are able to create highly effective campaigns that are tailored to your business goals. Our goal is to maximize your return on investment and help you achieve the best results.

Reaching Success through Adopting Optimal Practices.

1) Establish Precise Objectives and Designate Exact Demographics:

At Minoo El Americanoo Marketing, we understand that each of your buyer personas is unique. That’s why we go beyond the traditional marketing approach and take the time to define your personas in greater detail. We research and investigate each of your buyer personas to determine their affiliations, intentions, motivations, career, likes and dislikes, and online activities, online gathering points, and the keywords and phrases used in search engines. This allows us to create targeted marketing campaigns that speak to your customer’s needs and desires, and therefore increase the chances of making a sale.

We will develop a custom-crafted approach to meet the needs of each demographic with a well-thought-out paid media plan. Our experienced campaign managers will work with you to ensure that all objectives are properly outlined and mutually agreed upon. We will design a plan to target each buyer persona with the appropriate offer at the ideal time.

2) Utilize Effective Keywords and Communication to Enhance Your Title

By researching and understanding the words and phrases your target audience uses on search engines, you can drive more traffic to your site. Moreover, you can create more opportunities to engage with your target audience and offer them what they need. Taking the time to study and identify the keywords that will bring your target audience to you is key to successful website traffic and opportunities.

Our Paid Media Specialists are continuously monitoring and updating keywords to ensure they are reaching their intended audience through multiple digital marketing channels. Utilizing these keywords in paid media strategies, they are able to effectively reach and engage with customers across multiple digital platforms. This is an ongoing process, as keywords are constantly changing and evolving.

3) Construct Engaging and Effective Ads

Our paid media team is adept at developing campaigns that reach today’s consumers. We apply a range of tactics to maximize the impact of your message, from interactive visuals to dynamic content. Our strategies strive to capture the attention of your target market, encouraging them to take action. We also monitor and adjust our tactics to ensure your message remains effective, allowing you to stay ahead of the competition and achieve your goals.

4) Evaluate and Refine Campaigns Frequently

We don’t just look at website traffic when assessing our success. Our real worth lies in how we maximize your marketing ROI through continual testing and optimization of paid media strategies. Our experts experiment with various tactics to find the ideal blend of keywords and messaging that produces the most qualified leads per dollar. We are committed to providing you with the best possible return on your investment.

Exploring Your Paid Media Strategies

The internet has shifted away from the traditional, text-only advertising campaigns of the past. Text advertisements remain a viable option, but it is the combination of paid media tactics that is having the most impact in reaching modern audiences.

 

PPC Advertising is a cost-effective way to advertise your business online. Through our Google Premier Partner status, you can have the most experienced professionals managing your campaigns. With PPC, you will be charged for each time a customer clicks on your ad. These ads can be seen in Google search results, as well as on websites, blogs, and other online publications. Utilizing PPC is a great way to reach more customers and get your message out there..

Maximizing Revenue, Branding, and Audience through Paid Advertising

Today’s consumers are always on the go and connected. When they need answers quickly, they know they can rely on the internet to provide them with the solutions they seek. Whether it’s from their workplace computer, their laptop at home, or their smartphone, customers know they can find what they need online in mere moments.

  • Our paid media strategies enable you to reach your target audience and expand your reach. With our help, you can become more visible and gain access to new markets. We can tailor your campaigns and create ads that are specifically designed for your audience. These custom campaigns can reach consumers no matter where they are or what they’re doing, allowing for maximum visibility and reach. Through our expertise, we can help you build a strong, recognizable brand and increase your presence in the digital space.
  • Targeted Advertising: Our success with paid media campaigns depends on closely examining detailed consumer data. We make sure to keep track of your campaign’s progress on an ongoing basis, taking the necessary steps to enhance performance through laser-focused targeting of your ideal customers.
  • Our commitment to your success is evidenced by our close monitoring of your paid media campaigns. We strive to generate measurable results and make sure that our strategies are producing the desired outcomes. Through regular reviews with our clients, we are able to adjust our approach to better reach their target audiences and improve their return on investment. We take pride in providing tangible results that can be seen and felt.
  • Our Paid Media Specialists offer a fast solution to growing your business. Our strategies will help you generate more leads, increase your revenue, and create long-term opportunities. Traditional approaches of using only content to rank higher in search engine results are inadequate. Not only does it take longer to see results, but the reach is limited. Paid media campaigns provide quicker results and put your business in the forefront of your customer’s minds.
  • You’re in control. With paid media, you get to decide how much you want to spend on your campaigns. We will then manage your campaigns to match your budget. We will go over your budget with you to make sure that any new keywords, strategies, or paid media investments work within your financial constraints.

Premium Google Ads Services for American Marketing: Minoo El Americano

As a paid media agency, we have a long and established track record of helping our clients maximize their paid media solutions to target, interact, and influence their audiences. We will work closely with you to construct a tailored solution that fits your business, marketplace, and customers, and we will keep you updated on the progress and performance of the plan. When you want to work with a digital marketing firm that is accountable and puts your needs first, get in touch now. This is an ongoing endeavor, and we are proud to demonstrate our accomplishments.

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Pay-Per-Click & SEM

PPC can be an effective way to achieve this. It can provide a powerful way to get your message out and tap into new channels. Even if you only make a small impact, it can still create a positive ripple effect and open up doors to more potential customers.

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Promoting Your Business Through Social Media

If you want to maximize your marketing efforts, then social media marketing is essential. We are here to help you make the most of your social presence and get the results you need. Don’t wait any longer, let’s get started today!

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E-Commerce Marketing

For retailers to survive in the long run, they must wholeheartedly embrace digital commerce. If a store does not have an online presence, it is likely to become extinct!

minayakoub141@gmail.com | linkedin.com/in/mina-kriakes-49ba94260/| 703 973 9975 | Ashburn, VA

Assistant Manager
Exxon Mobile, Ashburn VA

  • Boosted sales and profitability by 10 % by developing strategic initiatives and training staff
  • Oversaw cash handling, compliance, and loss prevention, resulting in 5 % reduction in losses
  • Increased sales by 8 % by managing multiple cash registers during peak times, achieving 4 % higher customer
    satisfaction ratings.successful Search E

Sales Associate Aug 2022 – Present

7-Eleven, McLean VA

  • Achieved a 15 % increase in sales revenue by excelling in sales, stocking, inventory management, and store
    opening/closing procedures
  • Improved customer satisfaction scores by efficiently managing multiple cash registers, ensuring smooth
    transactions and minimizing customer wait times
  • Reduced stock shortages by 3 % through accurate inventory management and implementation of efficient
    stocking procedures, resulting in an enhanced customer experience and increased sales

ADDITIONAL EXPERIENCE

  • Digital Marketing Strategist

Dot IT Digital Marketing Agency, Cairo EG

  • Achieved 15% growth in sales by collaborating with cross-functional stakeholders to successfully formulate and execute digital marketing campaigns, resulting in winning “Best Digital Marketing Campaign” in Agency

Marketing Awards 2012

  • Boosted web traffic by 30% by implementing effective web content optimization strategies for SEO and SEM
  • Doubled conversion rates to 10% by designing and executing impactful social media strategies, while developing strong relationships with key internal and external stakeholders
  • Delivered 10 % higher ROI by monitoring and assessing digital campaigns, and providing insightful reports and recommendations to optimize performance

Digital Marketing: (SEO), Copywriting , Digital Campaigns, online marketing, Backlinks, Local Search Presence, Reliable communication skills, Digital Oriented, Fast-Paced Environment, Search Engine Marketing (SEM), Paid and Organic Ads (including PPC), Social Media, Web and Content Strategy, Stakeholder Management, Email Marketing
Tools: Google Analytics, MS Excel, WordPress, Canva,Adobe Photoshop, Adobe Illustrator, Hootsuite, Buffer, MailChimp.

RELEVANT EXPERIENCE

SKILLS

EDUCATION

Arizona State University

Bachelor of Information Technology, Tempe AZ

Hospitality and Tourism Management, Cairo EG

  • GPA: 4.0, Dean’s List 2021
  • Certifications: Digital Marketing (Google), e-commerce (Udemy)
  • GPA: 4.0, Dean’s List 2009 as Completion
  • Specialties: Marketing & Sales, Operations, Management

Completion: May 2024

MINA KRIAKES