Paid Media

Social Media Advertising

Social media marketing is one of the most important marketing tools at your brand’s disposal. It’s no longer optional and we can help improve your social presence now!

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What is Social Media Advertising?

The internet has shifted away from the traditional, text-only advertising campaigns of the past. Text advertisements remain a viable option, but it is the combination of paid media tactics that is having the most impact in reaching modern audiences.

 

However, it’s becoming more difficult to reach audiences through organic activity alone.

The most successful brands are increasing their investments in social and gaining access to more qualified targeted audiences, along with in-depth analytics, through paid social media advertising.

Social Media Advertising campaigns are ideal for growing brand awareness, generating leads, and driving conversions in the short term.

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Exploring Your Paid Media Strategies

  • Grow your brand awareness and credible in your industry
  • Generate quality leads from audiences interested in your service/product
  • Drive conversions through on page experiences
  • Increase audience interactions with your online presence

Interested in developing content for your online presence? Learn more about our content marketing services to help spread your brand recognition.

Benefits of Social Media Advertising

If you are looking to begin or increase your audience and reach, social media advertising may be your tactic. Through strategically placed advertisements, your company’s mission can be front and center in your preferred audience. After creating content and before/after SEO traction, social media advertising can get your message to your audience in many forms of the most commonly used social media channels.

minayakoub141@gmail.com | linkedin.com/in/mina-kriakes-49ba94260/| 703 973 9975 | Ashburn, VA

Assistant Manager
Exxon Mobile, Ashburn VA

  • Boosted sales and profitability by 10 % by developing strategic initiatives and training staff
  • Oversaw cash handling, compliance, and loss prevention, resulting in 5 % reduction in losses
  • Increased sales by 8 % by managing multiple cash registers during peak times, achieving 4 % higher customer
    satisfaction ratings.successful Search E

Sales Associate Aug 2022 – Present

7-Eleven, McLean VA

  • Achieved a 15 % increase in sales revenue by excelling in sales, stocking, inventory management, and store
    opening/closing procedures
  • Improved customer satisfaction scores by efficiently managing multiple cash registers, ensuring smooth
    transactions and minimizing customer wait times
  • Reduced stock shortages by 3 % through accurate inventory management and implementation of efficient
    stocking procedures, resulting in an enhanced customer experience and increased sales

ADDITIONAL EXPERIENCE

  • Digital Marketing Strategist

Dot IT Digital Marketing Agency, Cairo EG

  • Achieved 15% growth in sales by collaborating with cross-functional stakeholders to successfully formulate and execute digital marketing campaigns, resulting in winning “Best Digital Marketing Campaign” in Agency

Marketing Awards 2012

  • Boosted web traffic by 30% by implementing effective web content optimization strategies for SEO and SEM
  • Doubled conversion rates to 10% by designing and executing impactful social media strategies, while developing strong relationships with key internal and external stakeholders
  • Delivered 10 % higher ROI by monitoring and assessing digital campaigns, and providing insightful reports and recommendations to optimize performance

Digital Marketing: (SEO), Copywriting , Digital Campaigns, online marketing, Backlinks, Local Search Presence, Reliable communication skills, Digital Oriented, Fast-Paced Environment, Search Engine Marketing (SEM), Paid and Organic Ads (including PPC), Social Media, Web and Content Strategy, Stakeholder Management, Email Marketing
Tools: Google Analytics, MS Excel, WordPress, Canva,Adobe Photoshop, Adobe Illustrator, Hootsuite, Buffer, MailChimp.

RELEVANT EXPERIENCE

SKILLS

EDUCATION

Arizona State University

Bachelor of Information Technology, Tempe AZ

Hospitality and Tourism Management, Cairo EG

  • GPA: 4.0, Dean’s List 2021
  • Certifications: Digital Marketing (Google), e-commerce (Udemy)
  • GPA: 4.0, Dean’s List 2009 as Completion
  • Specialties: Marketing & Sales, Operations, Management

Completion: May 2024

MINA KRIAKES